How Do I Spot A Fake Rolex?

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From the Datejust Two-Tone to the Presidential Day to Submariner 16610 Mother of Pearl to a plethora of other models, Rolex is undoubtedly the most recognized name in watches and the one most associated with wealth and prosperity.

With that reputation comes the inevitable truth that there are counterfeit Rolex watches out there (it’s one of the most counterfeited brands) and every day someone somewhere unwittingly spends their hard earned money on an overpriced fake.  We don’t want that to happen to you or anyone else, so here are some pointers for you on how to avoid getting taken on a fake.

  1. Probably the most important tip is to know who you’re buying your watch from.  This can make your experience way less stressful and way more pleasant.
  2. Low-quality fake Rolexes typically don’t have the crown logo on the watch face.  This is probably the most obvious giveaway.
  3. Fake Rolex watches tend to be lighter than real Rolex watches due to the high quality of the metals in a real Rolex including stainless steel, gold, platinum and Rolesor (which is Rolex’s patented use of stainless steel and gold together).  These metals will cause the Rolex to weigh significantly more than a fake.
  4. Check the serial number and model number.   On fakes these are usually acid etched or are otherwise poorly marked and can be difficult to read.  On a real Rolex, these numbers are cut deep and look perfect.The serial and model numbers on a genuine Rolex are perfectly marked, cut deep, and will give a kind of glow when you shine light at an angle.
  5. There should be NO ticking noise on a real Rolex.  The lowest quality fakes have a second hand that stutters and doesn’t move smoothly, while the second hand on a real Rolex moves very smoothly.
  6. Check out the cyclops lens.  This is another easy way to spot a cheap fake.  The cyclops lens on the face of a Rolex magnifies the date.  Because this is very difficult and time consuming to replicate, counterfeit Rolexes have a lens that doesn’t magnify the date.
  7. If you see any imperfections on the dial, it’s a fake.  There should be no smudges, lettering should be evenly spaced, no misspelled words and fonts should be even and uniform.
  8. If it has a clear caseback, it is a fake…unless it is a rare antique from the 1930’s.  Rolex doesn’t put clear casebacks on their watches except for some rare 1930’s models.  Nonetheless, people are fooled by the clear caseback with the accompanying pitch that Rolex wants you to see the quality of their work.

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